Organizational Wellness

Gympass is Now Wellhub: Let’s Make Every Company a Wellness Company

Apr 4, 2024
Last Updated Apr 8, 2024

Dear Wellhub Community, 

Today I am thrilled to share a pivotal moment in our journey, representing a profound evolution to our brand and direction. Gympass has now become Wellhub – a name that lives up to our bold vision where every employee at every company checks in with their wellbeing every day.

Eleven years ago, Gympass emerged from a personal struggle — a quest to maintain a healthy routine while navigating the challenges of a demanding work life. What began as a D2C fitness solution has become a mission to make every company a wellness company. Today, as we announce our rebrand to Wellhub, I find myself reflecting on the incredible journey that brought us here.

Our platform initially focused on physical fitness, but soon evolved into a comprehensive corporate wellbeing solution by connecting millions of employees to a diverse network of partners for physical, emotional, and nutritional wellbeing. 

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Employee wellbeing has become non-negotiable for today’s global workforce in the decade since our founding. 93% of global employees now say their wellbeing is as important as their salary, up 10% from 2022. As demand for employee wellbeing has grown, so has ours usage. We recently reached the remarkable milestone of surpassing 400 million check-ins.

This is a testament to our ability to get more employees enrolled and engaged with their wellbeing to change behaviors for the better.

The global pandemic tested our adaptability. Faced with unforeseen challenges, we emerged as an accessible bridge to holistic wellbeing, offering virtual coaching, in-app live-streaming classes, and a variety of top-rated apps for mental wellbeing. 

In the years since the pandemic, our network has grown by over 50% to offer 50,000+ wellbeing options like Orangetheory. CorePower Yoga, MyFitnessPal, Headspace, and SleepCycle. In doing so, we grew from a “gym pass” into the all-in-one corporate wellness platform that offers the best partners for fitness, mindfulness, therapy, nutrition, and sleep.  

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As our wellbeing solution continued to evolve, it became clear that it was time for our company’s brand to evolve too. That’s how our journey led us to Wellhub. The name itself is more than a rebrand; it's a practical and powerful evolution into the solution connecting companies and employees to the best fitness and wellness partners in one subscription designed to cost less than each individual partner.

To mark this new chapter, we are reintroducing ourselves with a new logo, wordmark, and brand colors. Learn more about the new Wellhub brand by reading this blog post from our CMO, Ryan Bonnici. What makes this celebration so special is that it’s not just about us; it's about every one of you — our employees, clients, partners and future clients. You are the heart of our platform and network, inspiring us every day to keep innovating for tomorrow.

Wellhub is not merely a platform; it's a catalyst for positive change within organizations that turns non-active populations into active employees. That’s why 3-5x more employees use our solution compared to other offerings, and we’ve helped companies save as much as 35% on healthcare costs when their team members check in with their wellbeing at least 5 times per month. 

Our unique combination of dedicated employee engagement experts and innovative admin tools help companies drive widespread employee adoption and engagement with wellbeing. The result is better productivity, higher retention, and lower healthcare costs. We call this The Wellhub Effect.

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To our partners across fitness, mindfulness, nutrition, therapy, and sleep — Wellhub extends a warm invitation to join our network at no cost. By joining our network, you connect to an ever-growing community of 15k corporate clients and 20M employees, gaining loyal members and expanding your reach without worrying about fees to join or participate.

Reflecting on our journey, I want to express my immense gratitude to our employees, customers and investors. Your belief in our vision has been instrumental in our growth. We've come a long way since the early days, and I am excited about the future that Wellhub represents — a global movement to redefine workplace wellbeing and transform the pursuit of wellness into a daily routine.

Let’s create a world of wellness companies, together. Welcome to Wellhub.


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Cesar Carvalho

Cesar Carvalho is the CEO & co-founder of Gympass. Based out of Gympass’ headquarters in New York, Carvalho oversees worldwide operations implementing the company’s overall strategy. He has previously worked at CVC, McKinsey & Company and AC Nielsen.


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